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Case Study
Dear Team,
November marks the beginning of a series of opportunities for our employees to help families and children have a brighter holiday season. The Family Holiday Program is the culmination of the company’s year-round commitment through Serve Our Communities to supporting the communities in which we live and work.
The impact our efforts can have is profound, as one mother whose family received gifts through our Happy Holiday Sponsorship initiative explained:
“The holidays are always stressful for me. I have three children and often have a hard time making their Christmas special. Thanks to the gifts from your company last year, for the first time I wasn’t worried about what my children were going to feel like Christmas morning. They were so happy! And for the first time, I was able to enjoy the holiday to the fullest.”
Let’s make a difference together!
Here's how you can contribute, depending on your interests and where you’re located:
[Participation options]
Together, we can truly transform lives in our community!
Happy Holidays,
CSR Team
Reflection Questions
Who is the ‘hero’ of this story / appeal?
If all you knew about the people served by this volunteer program, what sense of the community would you have? What type of change / impact does this lift up?
What assumptions or beliefs about folks who receive support from the volunteer program might this appeal reinforce?